Instagram Adds Video to Compete w/ Twitter's Vine

Since Facebook acquired Instagram, several changes have been seen on the application. Now, in a bid to take down Twitter and its Vine application, Facebook and Instagram have added a new feature on the popular mobile app: video capture. Along with being able to upload photos, Instagram will also let you upload 15-second videos from your smartphone or tablet.

Image by TechCrunch

The new video recording interface on Instagram works similar to Vine, where you press and hold the record button to record the video. You can release it as many times you want during the fifteen second span you are allotted and the app stitches the moments into one clip. As with Vine, audio is recorded as well. Instagram also lets you choose filters for your videos. Once you are done recording, you are presented with a choice of thirteen brand new filters that you can select and watch being applied on the recorded video playing above in real-time. Once you choose the filter, you get to select the frame that will appear as a still when people see your video in their stream and then you upload it.

Image by TechCrunch

Aside from video filters, Instagram also claims to have added image stabilization to smooth out the camera shake. As with the photos, the videos appear in 1:1 aspect ratio. Unlike Vine, the videos on Instagram don’t loop, so you have to tap the replay button to play them again. Below is a chart that compares Instagram Video and Vine spec by spec:

Image by TechCrunch

To learn more about Instagram's new video recording feature, watch the promo video below:


Download Instagram for iOS here and for Android here.

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Til then...

xoxo Nash